About the Beer

About Beer in a Box

Independent and full of energy, the Beer fights for quality, craft and diversity. Less binge drinking, more enjoying. Quality over quantity, he growls. He protects his natural habitat with passion for people, animals and the environment.

"So down with polluting one-size-fits-all!"

Beer sausage can stay btw!

Our mission

Because at Beer in a Box we think everyone (so you too) should be able to discover the world of craft beer.

The world of craft beer is just as rich as that of wine or whisky, if not richer. And there are loads of beer drinkers who don’t know that world yet, because it feels too inaccessible or unfamiliar. Beer in a Box wants everyone to discover the wondrous world of craft beer. So you too.

What you learn

Become a real beer adventurer in a fun, easy and educational way.

Beer in a Box isn’t just the place where you buy your craft beers; above all, it’s an educational platform. By taking you by the hand and stuffing you with beer trivia in a humorous, surprising way, you develop your taste and we slowly but surely turn you into a true beer adventurer.

What you get

Surprising craft beer packages and products based on your own taste profile, delivered to your door.

With the craft beer packages and products from Beer in a Box, you’re immersed in a craft beer experience that you’ll love. Every brewer is represented in the gigantic assortment, and based on your own taste profile, a unique package is put together especially for you at a frequency you decide. And to make it really easy, it’s delivered to your door in no time, whenever you want. An unboxing party guaranteed!

The team

The team behind the Beer.

Tim

Tim

As founder and co-owner, Tim sticks his nose into everything but is responsible for little. His focus is on brand, product and technology. Some umbrella management.

Armand

Armand

As co-owner, Armand growls along regularly in the planning. He’s also responsible for the entire operation from purchasing and logistics to customer service.

Durk

Durk

As financial expert, Durk helps the Beer with financial forecasts, projections and cashflow planning. Durk is also chair of the STAK, where all crowdfund shareholders are represented.

Moos

Moos

Mainly deals with the interwebs in the broadest sense of the word. He’s not afraid of HTML code and is also occasionally found in Photoshop. Once in a while, the Beer also catches Moos browsing through online ads. No idea what he’s doing there but it has an effect.

Werner

Werner

Responsible for the daily shipping of all boxes. He checks personal wishes, answers all customer questions and makes sure the box goes off with PostNL.

Lars

Lars

Writes copy and thinks up concepts. The Beer regularly catches him staring really hard and for a long time at periods and commas. Nature of the beast.

Matthijs

Matthijs

A brilliant combination according to the Beer. Matthijs spends every morning sweating in the warehouse, folding, lugging and filling until lunch. Then he dives into the financial admin with fresh energy.

Chantal

Chantal

Marketing & Communication intern. Has a successful photography business but wants to broaden her education and marketing skills. Also loves peanut butter. A decisive trait, according to the Beer.

In the background

Advisors

Victor

Victor

As co-founder and small shareholder, Victor regularly gives the Beer unsolicited advice. Super valuable.

Sep

Sep

No banner system, marketplace or algorithm is unfamiliar to Sep. He looks with a sharp eye at the ROI across the board.